If you have attended any major writer conference in America over the last couple of years, you will probably have encountered Carlyn Robertson and her BookBub colleagues - who spend a lot of time understanding author’s needs and taking feedback. I’ll have a book called BookBub Ads Expertcoming very soon - make sure to sign up to my list to hear about that first and get an exclusive launch discount that will be offered nowhere else - and I have a wonderful guest post today to give you a headstart while you’re waiting for that.
I know that from running an eight-part series on BookBub Ads to my mailing list earlier this year. Getting over that first hump is where many authors seem to struggle though. But I find that if you take the time to understand what works on BookBub, it’s the most responsive and consistent ad platform out there.
It can be an unusual platform for those more used to Facebook or Amazon Ads, leading to an unexpected learning curve, perhaps.
This might sound incredible, in the literal sense, to anyone who hasn’t cracked BookBub Ads yet. The amount of money I can spend effectively on BookBub - and by that I mean get an immediate return on investment - has quadrupled in the last twelve months. I have some expert BookBub Ads tips for you today from BookBub’s own Carlyn Robertson.įor me, BookBub is the platform where I’ve seen most growth in the last year, to the point where it is rivaling Facebook, especially when factoring in conversion.